Selling smarter, with an expert managing the agent for you.
A vendor advocate is your independent representative through the sale. I don't take a cut of the sale price from the agent, so my advice is about your result.
Market appraisal & pricing strategy
An independent read of your property's value using comparable sales and current buyer demand, so you're not relying on a single agent's opinion.
Agent selection & interviews
I shortlist and interview agents, test their track record and sales claims, and recommend the best fit for your property and goals.
Commission & fee negotiation
I negotiate the agent's commission, advertising budget and agency agreement terms, often saving more than my fee.
Marketing campaign oversight
I review and manage the marketing plan, photography, copy, advertising spend and open for inspection schedule so you only pay for what works.
Presentation & preparation advice
Practical guidance on what's worth fixing, styling or leaving alone, and trusted tradies and stylists to get it done.
Auction strategy & reserve setting
I help set a realistic reserve, manage vendor bids with the agent, and attend the auction to keep the process on track.
Offer negotiation
For private sales and pre-auction offers, I handle the back-and-forth to push for the best price and the best terms.
Contract & conditions review
I coordinate with your conveyancer or solicitor on the contract of sale, special conditions and settlement terms.
Settlement oversight
I stay with you to the finish, tracking deadlines, buyer finance and any last-minute issues until the keys are handed over.